FOR IMMEDIATE RELEASE
The Good Search Founder Named Connecticut’s Most Inspirational Woman Business Leader
National survey of 3,021 Americans recognizes Krista Bradford alongside leaders at General Motors, UPS, and JetBlue
WESTPORT, CT — Krista Bradford, founder and CEO of The Good Search and its executive search research division Intellerati, has been named the most inspirational woman business leader in Connecticut, according to a national survey of 3,021 Americans conducted by MarketBeat. The survey, published in May 2025, identified the most inspirational female business leaders in every U.S. state. Bradford was ranked 59th nationally, the highest-ranked Connecticut leader in the survey. The Hartford Courant covered the Connecticut results in June 2025.
“I’m honored by this recognition — and genuinely surprised to learn about it,” said Bradford. “Executive search is not a field that attracts much public attention. What this tells me is that bringing investigative journalism skills into retained search — an industry that has operated the same way for fifty years — resonates beyond the clients we serve. The approach matters. The transparency matters. I’m glad that’s visible.”
The MarketBeat survey placed Bradford alongside leaders including Mary Barra, CEO of General Motors; Carol Tomé, CEO of UPS; and Joanna Geraghty, President and CEO of JetBlue Airways. The full list represents one leader per state, selected by survey respondents from a nationally representative panel.
About The Good Search
The Good Search is a retained technology executive search firm headquartered in Westport, Connecticut. Founded by Emmy Award-winning investigative journalist Krista Bradford, the firm applies investigative research methodology to C-suite and board-level executive search for Fortune 500 companies, growth-stage technology companies, and mission-driven organizations. The firm specializes in placing Chief AI Officers, Chief Technology Officers, Chief Information Officers, Chief Information Security Officers, and Chief Data Officers. It is powered by Intellerati, its executive search research lab and AI incubator, and is WBENC-certified as a Women’s Business Enterprise. The Good Search charges a flat fee retainer, not a percentage of compensation, and transfers all candidate research to clients at the close of every engagement. In more than 668 retained search engagements, the firm has completed all but one. The industry average completion rate is 60%, according to the Executive Search Information Exchange (ESIX).
About MarketBeat
https://www.marketbeat.com/MarketBeat is a financial research and data platform headquartered in Sioux Falls, South Dakota, serving individual investors with real-time stock data, analyst ratings, earnings information, and market intelligence. The platform serves millions of users and publishes original research including consumer surveys on business and economic topics. The 2025 survey of America’s most inspirational women business leaders drew responses from 3,021 Americans, selected through stratified sampling and post-stratification weighting to ensure national representativeness across age, gender, and geography.
About The Hartford Courant
Founded in 1764, The Hartford Courant is the nation’s oldest continuously published newspaper in America and the state’s largest daily.. It covers Connecticut news, politics, business, and culture for a statewide audience. The newspaper is part of Hartford Courant Media Group, owned by Alden Global Capital, a New York-based hedge fund, which acquired it through its subsidiary Digital First Media in May 2021. The Courant is part of Tribune Publishing, which Alden purchased for $630 million.You can find the full article on their website: CT is no stranger to inspiring female leaders. Here are 3 that one survey highlighted.
Media Contact: Krista Bradford The Good Search info@tgsus.com (203) 539-0847 tgsus.com
