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IEEE Spectrum Magazine Interviews The Good Search CEO Krista Bradford

For Immediate Release

Westport, CT: Krista Bradford is quoted in the IEEE Spectrum Magazine article called Networking Know-How by Susan Karlin. The article is about how using online networking sites could land you your next job. The writer asked Ms. Bradford for advice on networking on LinkedIn. Krista’s response? Start building trusted relationships well before you need a job.

“The idea is to start befriending recruiters and developing relationships with influential people well before you need them”

— Krista Bradford, CEO The Good Searh

Our CEO cautions IEEE members to build their 1st-degree connections wisely. People will look to see who your connections are. Those people reflect back on you.

“If someone is connected with real heavyweights or accomplished technologists, it gives me a sense they’re running in the right crowd . . . Other names I see attached to everybody, and I wonder how discriminating they are.”

Our CEO also suggests that when you do network for a job, provide details on what kind of job and what kind of employers you are seeking — the more specific you are the better. That makes your request actionable.

Be specific. Be as detailed as you can in the kind of contacts and job information you’re seeking. When responding to job openings on a networking site, don’t send generic information and leave it to the recruiter to figure out how you can work with a company. You’ve taken the trouble to seek someone out. They should at least know why you’re there.

About IEEE Spectrum Magazine

IEEE Spectrum is a magazine is the world’s largest engineering magazine. It is edited by the Institute of Electrical and Electronics Engineers. IEEE Spectrum publishes 12 issues annually. The IEEE is the world’s largest technical professional organization dedicated to advancing technology for the benefit of humanity. The IEEE and its members inspire a global community through its highly cited publications, conferences, technology standards, and professional and educational activities.

The Good Search recruits board and senior-level executives and technologists for luminaries in technology and media. Founded by an award-winning investigative journalist, The Good Search delivers candidates clients never dreamed existed; offers flat fee pricing you can trust; and hands over all the research, something traditional firms never do.

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Krista Bradford

Krista Bradford

Krista Bradford is CEO of the retained executive search firm The Good Search and of its research division Intellerati. A former award-winning television journalist and investigative reporter, Ms. Bradford now pursues truth, justice, and great talent in the executive suite.View Author posts

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